UX case for healthcare

Telemedicine App - A user-friendly application that helps patients quickly find doctors and receive online consultations. Designed an intuitive Patient Flow for a seamless and stress-free experience, ensuring easy navigation and accessibility.

Industry: health and wellness

Responsibilities: UX Design

Implementation time: 12 weeks

Tools: Adobe XD, Figma

Healthcare UX case

The product overview

2020 brought many changes due to a new phenomenon: the coronavirus pandemic. Users of healthcare services faced a big problem: the lack of free time for doctors, the danger of going to hospitals, and restrictions on contact with people. Another essential issue was peoples' mental health: many recoveries complained of mental health-related symptoms. Some people got through self-isolation so hard that they eventually needed the help of a doctor/psychoanalyst/coach.

The stakeholders of this project decided to solve this problem quickly and efficiently by creating a mobile platform for quick communication with mental health specialists.

Investigations

The entire project is based on Design Thinking and Human-Centered Design methodologies. Guided by the principles of these methodologies, we could identify the weaknesses of similar applications at the stage of competitor analysis.

The most striking remark was that most of the apps on the market are guided by the «call a specialist» system, making no distinction between the target audience and professions. For example, in the place of a specialist named doctor, there could be any other specialist: a hairdresser, a mechanic, a driver, etc.; applications retain their structure regardless of the user's choice. It prompted us to create basic artifacts of the research stage:

  • User Persona to understand WHO our users are.
  • Customer Journey Map to understand WHAT our users need and what opportunities we have.
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Detalization

At the research stage, we found out the wishes, goals, doubts, and fears of the app's users. We have identified a fundamental principle: from the first interaction with the screen, the user should feel confident and calm and realize that the professionals are here and will quickly help him. It helped us build the App flow and User story.

We modified the traditional patient questionnaire asked to fill out before a visit to the therapist because the first thing users want to do is explain what happened to them and why they need assistance. So we've made a flow chatbot as an onboarding that gets to know the user and asks him all the important questions.

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Wireframing

The existing artefacts allowed us to start implementing our ideas as paper sketches, where we identified the most suitable and appropriate technical structure for navigating the application. Unfortunately, the drawings and photos have not been preserved.

As a UX designer, I prefer to work on high-fidelity wireframes. It allows the development team to work out the application from different angles at the prototyping stage, considering all the points that were identified in the previous steps. This approach also greatly simplifies the task at the UI design stage.

And more, it is very convenient for working with different teams. The development team could already evaluate the future work scope, so the task of business analysts and project managers becomes much more straightforward. At the same time, stakeholders don't have to wait long to see tangible results from the design team.

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Summing up

My task on this project was the detailed UX development of the "Patient" flow. I was the person in charge of the entire UX process at this stage. Successful product development results from the work of a large team of professionals I was lucky to be a part of. Detailed attention to design principles has allowed us to successfully get milestones, meet deadlines, meet the requirements of users, stakeholders and technical specialists, not to be stressed out, and enjoy working on a project.